Phase 2: Pet Wants Retail Storefront and Grooming Franchise Model
With a Pet Wants retail franchise, you can become a local institution.
Pet Wants retail franchises offer affordable options for individuals who want to own a retail store but don’t want the costly overhead associated with larger pet chain franchises. In fact, many of our stores occupy less than the industry average and require fewer employees.
One year after launching in our mobile event-based phase, you have created connections making deliveries in a Pet Wants vehicle and attending community events. Getting out in the community, delivering our premium, fresh pet food, and growing your customer base will pay off when you open your retail store. Just ask Chuck Ryan, who owns a Pet Wants retail store in Chicago, which he operates with his wife, Ewa.
“We’ve actually had a couple of people who have come to our store who were looking to open up franchises in different parts of the Chicago metropolitan area., and I always encourage people that [this] is the way to go,” says Chuck “It gives you the exposure of a retail location.”
Pet Wants retail franchises don’t have to be in ritzy shopping malls or expensive strip centers. While foot traffic is nice, grooming clients and our third-party referral system means it’s not a necessary ingredient in growing your Pet Wants franchise. Instead, as your customers get to know the value of Pet Wants food and the impact it has on their pets’ lives, they spread the word. That drives traffic to your website and into the store.
“You have to be passionate about dogs, about pets, and about wanting to help and serve people,” Chuck says. “That’s why it was a perfect fit for us. We have three dogs of our own. It’s nice and reassuring to see people come in with their dogs and see the dog wagging its tail because you’re giving it a treat.”